Social media for small businesses: is it worth it?

You’re hearing everywhere that businesses should have a social media strategy, that every week a new social media tool comes out (“what, you are not on Quora yet?”), that social media will be time consuming and that it may not pay off…in sum, social media seems quite complex and you are not sure if it’s worth investing your time in it. Let’s have a look at some benefits you can get from using social media for your small business.

Why you should jump on the Quora bandwagon now (before it’s too late)

Unless you have been avoiding your RSS or Twitter feed in the past week, by now you must have heard of Quora, a website where people ask and answer questions in real time about anything and everything. It aims to “grow and grow until almost everything that anyone wants to know is available in the system”. Now, what can another Q&A website do for your marketing strategy? A lot.

 
Back to top