Power and Media – POLIS Conference at LSE #polis11

Yesterday, LSE (in partnership with BBC College of Journalism) hosted “The value of Journalism”, a day-long conference about the future of journalism. I had an exam in the morning so I could only attend the afternoon session, but it was fascinating. Here are a few important points that were mentioned at the conference if you couldn’t attend.

How to win back unhappy customers with social media

You can't have a Facebook page, put yourself out there in the world of social media, and only expect positive comments. Negative comments will come at some point. And when they do, this is your chance to turn the situation around. Let's have a look at my recent experience with A La Carte Maps.

5 TED talks you should watch this week (April 22nd)

TED talks are a real gem. They make you think, cry, laugh and you already feel smarter after watching a couple (yes, yes!). Here are the videos that I have watched in the last couple of weeks. They talk about innovation, leadership, learning and challenging yourself. What are your favorite ones?

O2 UK targets students during exam period

Today, I received an email from o2. O2 is a mobile carrier in the UK and from time to time they send me a newsletter. Last week, surprise, they sent me a "gift" because "There's nothing better than a present out of the blue" (I couldn't agree more). But today, the email was about "O2 learn: the place to revise for exams".

Theory vs. Practice #1 – Marketing Warfare

I hate revising for exams. This year, I thought I should make my revisions more fun. To revise for my marketing course, I will go through the theories I'm learning (which sometimes seem irrelevant in today's world) and explain their strengths and why (or if) I disagree with them. Join me for the ride, the first one concerns marketing warfare strategies.

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